COOKIE POLICY
1. PURPOSE
This Cookie Policy explains how IPK uses cookies and similar technologies when users access or use the IPK Auctions Platform.
This Policy should be read together with the Privacy Policy.
By continuing to use the Platform, users acknowledge that cookies and similar technologies may be used in accordance with this Policy and any consent preferences selected by the user.
2. OPERATOR
and
IPK Auctions
8100-714 Loulé
Portugal
3. WHAT ARE COOKIES?
Cookies are small text files stored on a user's device when visiting a website.
Cookies may be used to
- enable website functionality;
- improve user experience;
- remember preferences;
- analyse website usage;
- improve security;
- support fraud prevention;
- support marketing and advertising activities where consent has been provided.
Similar technologies such as pixels, tags, local storage and device identifiers may also be used.
For simplicity, this Policy refers to all such technologies as "Cookies".
4. TYPES OF COOKIES USED
IPK may use the following categories of Cookies.
Strictly Necessary Cookies
These Cookies are required for operation of the Platform.
They may support
- account login;
- authentication;
- security;
- fraud prevention;
- session management;
- auction functionality;
- bidder participation features.
Without these Cookies, parts of the Platform may not function correctly.
Because these Cookies are necessary for operation of the Platform, they generally do not require consent.
Functional Cookies
These Cookies help remember user preferences and improve the user experience.
Examples may include
- language preferences;
- user interface preferences;
- account-related settings.
Analytics Cookies
These Cookies help IPK understand how visitors interact with the Platform.
Analytics Cookies may collect information regarding:
- pages visited;
- time spent on pages;
- navigation behaviour;
- technical performance.
Analytics information is generally used in aggregated form to improve Platform performance and user experience.
Marketing Cookies
Marketing Cookies may be used to:
- measure advertising performance;
- understand marketing effectiveness;
- deliver relevant advertising content;
- support remarketing campaigns.
Marketing Cookies will normally only be used where the user has provided the required consent.
5. THIRD-PARTY COOKIES
IPK may utilise third-party services that place or access Cookies.
Examples may include
- analytics providers;
- advertising providers;
- payment service providers;
- identity verification providers;
- customer support tools;
- security providers.
The providers used by IPK may change from time to time.
Users should review the privacy and cookie information published by relevant third-party providers where applicable.
6. ANALYTICS SERVICES
IPK may use website analytics services to understand how the Platform is used and to improve performance.
Analytics services may collect information regarding:
- website traffic;
- visitor behaviour;
- technical performance;
- device information.
Examples may include Google Analytics or similar analytics providers.
Analytics Cookies will be subject to applicable consent requirements.
7. ADVERTISING AND MARKETING TECHNOLOGIES
IPK may use advertising and marketing technologies to understand the effectiveness of advertising campaigns and improve marketing activities.
Examples may include
- Meta Pixel;
- Google advertising technologies;
- LinkedIn Insight Tag;
- similar marketing tools.
Marketing technologies will be subject to applicable consent requirements.
8. PLATFORM SECURITY
Certain Cookies may be used to support:
- authentication;
- fraud prevention;
- account security;
- session integrity;
- auction security.
These Cookies help protect users and maintain the integrity of the Platform.
9. PAYMENT AND VERIFICATION SERVICES
Where users access bidder activation features, third-party providers such as payment providers or identity verification providers may utilise Cookies or similar technologies in connection with:
- authentication;
- fraud prevention;
- security controls;
- verification procedures.
Such technologies may be governed by the policies of the relevant provider.
10. COOKIE CONSENT
Where required by law, users will be given the opportunity to:
- accept Cookies;
- reject non-essential Cookies;
- manage Cookie preferences.
Users may update Cookie preferences through the Platform's cookie management tools where available.
11. MANAGING COOKIES
Most web browsers allow users to:
- view Cookies;
- delete Cookies;
- block Cookies;
- control Cookie settings.
Blocking certain Cookies may affect functionality of the Platform.
Some features may not operate correctly if essential Cookies are disabled.
12. RETENTION OF COOKIE DATA
Cookie retention periods vary depending upon the purpose of the Cookie.
Some Cookies are deleted when the browser session ends.
Others may remain on the device for longer periods.
Retention periods may change from time to time depending upon operational requirements and service providers.
13. CHANGES TO THIS POLICY
IPK may update this Cookie Policy from time to time.
The latest version shall be published on the Platform.
Users should review the current version periodically.
14. CONTACT DETAILS
IPK Auctions
8100-714 Loulé
Portugal
15. RELATED DOCUMENTS
This Cookie Policy should be read together with:
- Privacy Policy;
- Website Terms of Use;
- Auction Terms & Conditions;
- Bidder Participation Agreement;
- other applicable Platform documentation.